More than 20 companies have selected Gradifi in the past two months to provide its innovative student loan repayment benefit to attract and retain employees in today’s increasingly competitive job market.
Gradifi’s new corporate clients include Regal Credit Management, Ozzy USA, Thunder 11, ADK, Neurotrack, Baycoast Bank, Carmon Funeral Homes, Dots, MRP, Mohawk Fine Papers and Western Union. In addition to these firms, Gradifi also provides its student loan repayment platform to Penguin Random House, PricewaterhouseCoopers (PwC) and First Republic Bank.
The new client wins follow the recent endorsement of Gradifi’s solution by the American Bankers Association’s subsidiary, Corporation for American Banking. That relationship will enable banks to offer Gradifi’s SLP Plan™ (Student Loan Paydown) benefit to the Association’s members at preferred pricing.
"Gradifi allowed us to seamlessly integrate a student loan repayment benefit program into our existing offerings and help employees accelerate the pay-off of their student loans," said Paul Murphy, co-founder and CEO for creative gaming studio Dots. “Offering an employee benefit that allows talented people to pay off student debt faster is a competitive advantage.”
Tim DeMello, CEO of Gradifi, said, “We’ve seen a strong increase in demand in the past few months as companies look for ways to attract top talent and differentiate themselves in the marketplace. At companies offering Gradifi’s solution, the response from employees has been very positive. Working with First Republic Bank, one of the country’s most well-respected financial institutions, has also given us additional expertise and resources to reach even more companies.”
First Republic acquired Gradifi in December 2016 and has been working with the company to expand its national footprint to address the more than $1.4 trillion in student loans.
Gradifi is a best-in-class, student loan repayment solution aimed at tackling the nation's $1.4 trillion student loan problem. Gradifi helps employers attract and retain talent by enabling them to make direct contributions to their employees’ student loans and accelerate the pay-off of the debt. Acquired by First Republic Bank (NYSE:FRC) in 2016 and based in Boston, Gradifi is a pioneer of this employee benefit and the SLP Plan™ (Student Loan Paydown). To learn more, visit twitter.com/gradifi.
Elizabeth Yekhtikian, 617-686-9541